Showing posts with label poken. Show all posts
Showing posts with label poken. Show all posts
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Poken around at the Dentist

Small talk during a dental appointment made for a strange one sided conversation about conferences. While preparing, Sam (his face can't be shown on the interweb) asked what I was up to, so I told him that I was off to Tasmania for a few days on business.  Wondering what would take me from Perth to Launceston for work, he probed further (excuse the pun), so I went on to explain about Poken event technology and how it's used at conferences for networking and collecting digital information.  It was like a light went off over his head, he understood immediately and was very excited about the prospect of Poken being used at a Dental conference.

From here on in with a mouth full of instruments and in between rinsing, the conversation became very one sided but it went a little like this:

"Wow, I have never heard of this before, I wonder why it hasn't been used at Dental Conferences?"
Unable to explain, my answer would have been.  Poken has been used at a number of medical and dental related conferences globally but not yet in Australia.

"I attend conferences to fulfill my professional development hours but also love to check out all the new stuff in the Exhibition halls, they are fantastic."
My thoughts.  Poken can be used for Exhibitor information but it's also ideal for collecting Speaker presentations and Conference Papers.

"That would be great, not having to collect all those brochures and carry them home in my suitcase because I'm too afraid to throw it away"
My thoughts.  Yes I agree entirely. All we really need to collect is a web address, a pdf and an email address and wouldn't it be great to collect videos and other media too?

"It must eliminate so much waste paper, they must print and transport thousands of brochures for medical events"
My thoughts.   Yes exactly, it eliminates the need for Exhibitors to print documents in advance and they don't even need to know how many copies might be required.  But... the best thing of all is that unlike giving out paper brochures, Poken software provides the Exhibitors with information on who downloaded the brochure and whether they opened it!  Cool huh?

"So I can meet people and we can exchange business cards with these little things?  That would be so cool"
My thoughts.  Yes and you should see it in action, the networking is taken to a whole new level.

"You should see all the new equipment they have on display at these events, it's not all about tooth brushes you know, you would not believe how many different dental mirrors there are available."
My thoughts.  Okay I'm sure dental mirrors are interesting but I'm not quite sharing your excitement here ;)

"You really should explore the Dental and Medical conference market, this technology is not just for Farmers."
Thankfully I could now speak, so I explained that in Australia we had done a number of Agricultural and Travel events but globally Poken had been incorporated into all kinds of industry conferences.

On that note, I left with a nice set of polished teeth and the satisfaction that a Conference Delegate could be so excited about the possibilities of Poken.  Now to convince the Organisers.....

Conference delegate collecting digital information from a Poken tag

You may also enjoy: Poken finds itself in all kinds of places
                              How to waste $10000 on a Tradeshow Booth
                              How do some Exhibitors steal all the attention



Would you like to discover what Poken can bring to your event?
Contact Sue or Andy to find out more.




With my pearly whites :)









Wondering where to buy Poken in Australia?
Please feel free to drop by Askew Vision.


Askew Vision is a Reseller/Affiliate for:

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Poken finds itself in all sorts of places…

Poken has a global reputation for enhancing events and conferences, especially in the fields of Travel, IT, Finance and Medicine.  In Australia we have integrated Poken into our third agricultural related event.  The latest being the second time around for the Tasmanian Farmers and Graziers Association.
Tasmania is the small island that sits off the Southern tip of Australia, (next stop Antarctica). This island state is quite different to mainland Australia, as it has a cooler climate with very unique flora and fauna; including the carnivorous marsupial- the Tasmanian Devil. While not quite the spinning, growling menace featured in the Bugs Bunny cartoons, Tasmanian Devils do in fact make a growling noise and are occasionally spotted in the wild scurrying along tracks and roads.

Agriculture is a key industry to Tasmania and every year farmers and graziers travel from all over the island to convene for the TFGA Conference, AGM and Dinner.  Delegates are made up of a broad range of individuals including university graduates right through to Octogenarians. The speakers list is just as diverse, featuring Consumer Psychologists, Creatives, Economists and Scientists. And the Exhibitor list can be anything from Agricultural suppliers to Banks and Government Bodies.
So how does Poken work with such a diverse group you ask?
The answer is beautifully.  Those with less technical backgrounds enjoy the convenience and embrace the “Poken handshake”; happily moving around the event and collecting information. While the more tech-savvy complete their online profiles before arriving and engage with the wealth of information supplied by the TFGA via the Poken Hub.
Being the second time around for most exhibitors, they understood the marketing opportunities and hastily supplied all the information as the event drew nearer.  Unlike other events, there was no need to print and lug heaps brochures and magazines, as it could all be included on their Poken touch points.
Post event, when everyone returns to their local communities, they carry with them the numerous seeds of opportunity gathered with their poken.  Those seeds can be cultivated and nurtured over time as they continue to build their relationships online and explore all prospects.
From little things, big things grow….


You may also enjoy: Poken around at the Dentist
                      How to waste $10000 on a Tradeshow Booth
                      How do some Exhibitors steal all the attention

Contact Sue or Andy to discover what Poken can bring to your event.






Wondering where to buy Poken in Australia?
Please feel free to drop by Askew Vision.






Askew Vision is a Reseller/Affiliate of:
Wix Websites

Also published on the Poken Global Blog


Read More