Time to spruce up your Facebook business page

Whether you are just starting out or have had your Facebook page for a while, there is no time like the present to spruce up your page.

Why now, you may ask?
Facebook is testing a new feature which has the potential bring you or your competitors a lot of business.  Check out the new Best Professional Services which is described as "Find local businesses with the best Facebook reviews and ratings".  While this is only in the test phase and is not yet available on the mobile app, my guess is that it will be and it has huge potential!

If that isn't reason alone, reviews in general are becoming so important from a customers point of view.  We all trust the reviews of others over what the company is saying about themselves.

Convinced?  Lets get started:

To turn on the "reviews" feature:

• Go to About and then Page Info.
• Go to Category, change to "Local Business" then choose your business type.  They are fairly broad but just find the closest you can.
• Save Changes.
• Next go the the address section and edit.
• Type in your address.  If you are a home based or mobile business and would prefer not providing your full address, just type in your town or city.
• Then tick "Show map and check-ins on the page"
• Save changes.

Now go back to your page and you should see Reviews feature on the left hand side.  Once you see it there, don't forget to ask people to give you a little review.  Most are keen to lend a hand.

Don't delay, grab a cuppa and get started!

Other ways to ensure your Facebook Page is optimised:

• Choosing 3 sub categories (under you name in the about section), These are vital for describing your business and helping you be found.
• Your short description is complete using as many key words as possible
• Your hours of business is up to date.
• Your website and email address is included.

You may also enjoy:

Facebook Marketing - Not as easy as it used to be
Someones knocking at your door - A guide to letting clients in...just a little
How to have an online presence without a website
or Download our FREE ebook - Easy Digital Marketing Strategies To Help Your Business Grow





Need a little help optomising your Facebook page?  Feel free to get in touch, we'd love to assist.

Alternatively you can engage Askew to set up and manage your Social Media for you.  How easy is that?

Sue Whittaker

Askew Digital Marketing